In today’s mobile era, it is no wonder that m-commerce or mobile commerce has made its presence highly felt all over our lonely planet. In a fitting response, Magneto, a promising eCommerce platform has come up with an unique proposition to tap on this newly growing market for best results. In fact, Magneto eCommerce has now come out with an iPhone specific theme, especially to cater to the business needs of small online retailers who now feel free to take on their more commendable counterparts. Even though m-commerce had largely been dominated by larger players such as Amazon so far, this new theme is supposed to bring in a sea change now, improving the lot of thousands of minor retailers who will be able to compete and gain.

Studies reveal that there are around 9 million m-commerce clientele in Uncle Sam’s own country, while there is a billion more, if you consider the world at large. Mammoth markets indeed, from whatever perspective you might look at it. Magneto eCommerce has rightly tried to address this colossal customer base with the new app over one of the world’s most popular smartphone platforms. On one hand, it uses iPhone’s characteristic navigation methods, offering global site search, while on the other it takes care of customer accounts, and a shopping cart with full checkout process. In days to come, the app is believed to cover other popular mobile platforms that include Nokia, Blackberry, Motorola, Samsung, LG, Sony-Ericsson and some more.

Incidentally, if you have ever wondered at what had ailed m-commerce in the recent past, you are must have perceived that lack of physical compatibility between the phone and the online store had been the root cause behind the defeats. Users had no other alternative but to zoom in and out and then scroll the stores to collect information about any product they had chosen. However, Magneto e-commerce app addresses these customary needs of mobile users and  provides all the information in the phone itself.

Advantages Related to Magneto iPhone Theme

• It has been custom designed to address the needs of mobile shoppers. The small but effective screen packs all the relevant information that a customer may ever want to know before making a purchase over a mobile phone.

• It uses the potentiality of HTML, CSS, and JavaScript while having an inbuilt multi-store feature. It also uses iPhone’s device rotation feature in order to provide more superior look of products and may be installed on subdomians, if necessary.

• This iPhone app comes with large UI elements that allow users to switch between the iPhone website and the desktop website if more detailed information about a product is needed.

• It addresses the low Internet bandwidth that iPhones have, as compared to any broadband run PC or laptop.  What is more, this Magneto e-commerce app brings online stores on the forefront instantaneously. Additionally, the images and the graphics can be optimized to satisfy the craze of customers who use WI-Fi or Bluetooth connections to browse the web.

• It offers improved breadcrumbs, effortless catalog navigation and multi-page support, thus turning your m-commerce website most functional. As a matter of fact, with the aid of this app, your m-commerce website can never be a compromise against your eCommerce website.

Bottom Line

In order to derive best results in regard to this amazing app, you, however, need to hire professional Magneto Developers. Also, the iPhone theme has to be customized to meet the demands of your business. Unless you hire the services of a renowned firm or company, your efforts, I am afraid, will be totally lost. No doubt, it is a powerful app, but at the same time, it is a sensitive app too, needing proper handling.